I’m enjoying the GOP freak-out over Mike Huckabee as much as everyone else, but let me add a word of caution — given realities on the ground in Iowa and other states, the whole Huckabee bubble could wind up bursting pretty quickly.
I spent some time a while ago insisting that Huckabee wasn’t a frontrunner. Now he is one, but only in certain respects. If you’ve read today’s NYT piece on Huckabee and the Republican race, you will have been reminded of one of the key disparities between Huckabee’s campaign and that of his major rival: organization. Mitt Romney has been building his Iowa machine with great steadiness and care over the past year. Romney’s organization, in Iowa and in general, is what has made a frontrunner out of a man who would otherwise be no more apparent a choice for the nomination than the already-forgotten Tommy Thompson. And a key part of that organization will come into play on January 3.
As the Times notes:
Mr. Huckabee has been ramping up his organization in Iowa, but it still remains far behind Mr. Romney’s. The campaign recently doubled the office space at its headquarters in downtown Des Moines; it now has 17 paid employees in Iowa, up from 3 over the summer. The campaign is broadcasting commercials in Iowa, New Hampshire and South Carolina and is preparing its first mailing in Iowa.
But the campaign remains bare bones in many ways. It has not had the money to do any polling. The campaign predicts that it will have precinct captains in the major caucus precincts, but not in all of them. Mr. Huckabee’s Iowa state director, Eric Woolson, got a BlackBerry only about a month ago.
Jonathan Martin has explained what Huckabee’s organizational deficiencies mean in terms of his key constituency:
The caucuses are still “an organizational exercise when you get right down to it,” Woolson adds, dropping the bar another notch. “And Romney has been here for a long time with a lot of people and a lot of money.”
Spin aside, every Iowa Republican contacted for this story cites Huckabee’s utter lack of a campaign structure as his most formidable obstacle to win.
“There’s no such thing as any Huckabee ground game that I see at all,” observes Failor.
Televangelist Pat Robertson maximized the Christian community in Iowa to finish a surprise second in 1988, Failor notes, but he did so with a 99-county organization that had been built over many months.
“The church community is excitable, energizable and movable, but if you don’t have apparatus to move those people on caucus night it doesn’t matter,” Failor says. “It’s all about organization – always has been and always will be.’
It’s instructive to compare Martin’s analysis of Huckabee’s Iowa organization with his piece on Romney’s.
Huckabee’s surge may be coming just late enough in the game to hit the polls at its peak. But everything now rides on the expectations game. If the enthusiasm cools just a little over the next two weeks, if the churches Huckabee’s counting on for his ground game can’t quite deliver, if Romney’s disciplined organization really is worth a few extra points on caucus day, then the story of January 3 could be of Romney surging and Huckabee fading.
Iowa, Mike Huckabee, Mitt Romney | 4 Comments »